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- Save Wraps Online Program
ATTENTION: The Dum-Dums Save Wraps program ended on May 31, 2020.
After May 31, 2020, you will no longer be able to access SaveWraps.com or redeem points.
The good news: Dum-Dums Lollipops aren't going anywhere!
Be on the lookout for new pops and flavors.
Our Save Wraps program is no longer available. The program allowed consumers to collect wrappers and complete challenges using codes on the bottom of Dum Dums wrappers. Consumers could earn points after completing challenges to get cool stuff for free or reduced prices. We offered quality items that could not be purchased at retail outlets. You may still find codes on wrappers for Dum Dums, but the program has now concluded.
We honored any mail-in orders through December 31, 2016 for the old mail-in program. This program is now concluded - we no longer accept mail-in requests or forms. Requests for prizes for the new online program were to be submitted by May 31, 2020.
© 2022 Spangler Candy Company
I am an enthusiast with a deep understanding of confectionery and candy-related programs. My expertise extends to the intricacies of marketing strategies employed by candy companies, particularly those involving customer engagement initiatives. Now, let's delve into the concepts presented in the article you shared:
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Save Wraps Program: The article mentions the Dum-Dums Save Wraps program, which allowed consumers to collect wrappers and participate in challenges using codes on the bottom of Dum Dums wrappers. This program offered consumers the opportunity to earn points by completing challenges, which could then be redeemed for free or discounted items. The program seems to have been a loyalty or rewards program designed to enhance customer engagement.
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Program Closure: According to the article, the Dum-Dums Save Wraps program concluded on May 31, 2020. After this date, consumers were no longer able to access SaveWraps.com or redeem points. The program closure is emphasized, but it reassures customers that Dum-Dums Lollipops are still available with the promise of new pops and flavors. This information suggests a change in the company's marketing or loyalty strategy.
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Consumer Engagement and Rewards: The Save Wraps program aimed at enhancing consumer engagement by encouraging them to collect wrappers, complete challenges, and redeem points for various rewards. The article mentions that consumers could earn points for challenges and get items that were not available at retail outlets. This highlights the company's commitment to rewarding customer loyalty and providing exclusive benefits.
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History of Save Wraps for Stuff Program: The article briefly touches upon the history of the Save Wraps for Stuff Program, offering a glimpse into its past. It mentions the old mail-in program, which accepted requests and forms until December 31, 2016. Additionally, it notes that the new online program had a deadline for prize submissions by May 31, 2020.
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Company Information: The article is attributed to the Spangler Candy Company, providing context about the company behind the Dum-Dums Save Wraps program. Spangler Candy Company seems to be the entity responsible for creating and managing this loyalty program.
In summary, the article provides insights into the Dum-Dums Save Wraps program, its closure, the focus on consumer engagement, and a brief history of the program. The information reflects the dynamics of loyalty and rewards initiatives in the confectionery industry.
